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Frequently Asked Questions

Everything you might ask

A quick rundown of Vibemetri, how our analysis works and how we protect your data.

General

What exactly does Vibemetri do?

An end-to-end analytics platform for influencer campaigns. After a post goes live, it reads every comment and combines sentiment, purchase intent, themes, an industry benchmark and an objective performance score into a single campaign report.

Who is it for?

Both brands and creators. Brands see the real return of their campaigns; creators can independently prove the quality of their engagement.

How is it different from a screenshot?

A screenshot only shows a snapshot number. We read each comment and split it into sentiment, intent and themes, then compare the result against a benchmark calibrated to the sector and language.

Which platforms do you support?

Currently YouTube, with Instagram coming very soon. We analyse the comments of a published post via the official APIs — no plugin to install and no screenshots to upload.

Does it understand Turkish comments correctly?

Yes. The analysis is calibrated for Turkish — everyday language, abbreviations, slang, implicit sarcasm and irony — and it also handles English content.

Analysis & report

How do you analyse comments?

Every comment is read and classified as positive / neutral / negative, catching implicit sarcasm and irony too. Purchase-intent signals are isolated, comments are clustered into themes, and a single weighted performance score is produced based on the campaign objective.

What is the difference between a Quick Report and a deep campaign report?

A Quick Report is a surface-level read you get by pasting any published post’s link — no campaign setup needed — for a fast pulse on comment sentiment and engagement quality. A deep campaign report is produced through the content-approval flow and includes every layer: demographic fit, objective-based performance score, brand safety and an action plan. The audience demographics and quality layer is verified with first-party data from the account the influencer connects themselves.

Does the score change with my campaign objective?

Yes. Awareness, sales and reputation objectives are weighted differently, so the same set of comments can yield a different performance score depending on your goal. You pick the objective when setting up the campaign.

Do you filter out inflated or duplicate comments?

We split comments into raw, unique and duplicate, and surface the spam and repetition rate. Scores are computed on this “genuine comment” base, so inflated engagement doesn’t distort the result.

Can I see crisis or boycott risk?

Yes. We collect crisis and boycott language and negative brand associations in a dedicated risk panel, so you can tell at a glance whether the campaign carries a brand-safety warning.

What is the benchmark based on?

Not a generic global average — a benchmark calibrated to the sector and language.

Does it work on posts with few comments?

It does, but statistical confidence drops as the comment count falls. We don’t hide that in the report — low-signal sections are clearly flagged.

When is the report ready?

After the content is published, comments are analysed and the scored report lands in your account. The analysis usually completes within a few minutes.

Pricing

Can I start for free?

Yes. The free tier includes 3 in-depth reports and 3 quick reports per month, and you can move to higher plans as needed.

What are the plans and prices?

There are Free (Discover), Starter, Pro, Premium and an enterprise-grade Enterprise tier. Each plan includes a monthly allowance of deep campaign reports and quick reports; you can move up as your needs grow. See the Pricing page for current prices.

What happens if I use up my monthly report quota?

You can continue with a one-time credit pack or move up to a higher plan. We don’t auto-upgrade you when your quota runs out — you stay in control.

Do you take a commission from my campaign budget?

No. Our revenue comes from subscriptions and credit packs; we do not take a commission from the campaign budget between a brand and a creator.

Can I cancel anytime?

Yes. You can cancel a monthly subscription at any time; cancellation takes effect at the end of the period. Annual plans have a 30-day cooling-off window.

For creators

Why should I sign up as a creator?

You independently prove the quality of your engagement. Comment-level analysis shows your genuine bond with your audience, and if you choose, you can add your VibePass to your bio and present it to brands with a single link.

Is signing up free for creators?

Yes. Registration and a profile are free for creators.

What is VibePass?

A verifiable public page based on your Vibe Score. If you choose to publish it, it appears on your bio link, and brands can treat it as an independent quality signal.

Do brands see all of my data?

No. Your account quality score is not shared unless you explicitly choose to publish it — a toggle on your profile page keeps it entirely in your control. Beyond that, a brand only sees a percentage demographic match against its own target audience; your audience’s raw demographic data is never shared in any way.

Data & privacy

How do you protect my data?

We process data only within the permissions you approve, through the official Instagram/Facebook and YouTube APIs. See our Privacy Policy and Data & Transparency pages for details.

Am I handing over my Instagram password?

No. The account connection is done through the official secure authorisation (OAuth) flow of Instagram/Facebook and Google. We never see or store your password; we only access the permissions you approve.

Do you store the raw comment text?

We keep raw comment text only for analysis and only for a short period; afterwards the reports hold aggregated, anonymised data. See our Privacy Policy and Data & Transparency pages for details.

Are you KVKK and GDPR compliant?

We process your data in line with KVKK and GDPR principles. You can request deletion or export of your data at any time; you can reach these steps from your account.

Can I disconnect my account and delete my data?

Yes. You can remove the connection at any time and request deletion of all associated data. Our Data Deletion page explains the steps.

More detail: Privacy Policy · Data & Transparency · Data Deletion